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A few weeks ago I talked about "The Benefits of Creative Web Design". This week I want to bring that topic back up and talk about More Benefits of Creative Web Design.

What Turns Web Design into Creative Web Design

Large companies can employ a chief marketing officer and a specialty staff when marketing, whether online or traditional, is done entirely in-house - it's what that department does all day, every day. Do you have an employee or a group with that kind of potential? More importantly, does your company have the capacity to support such a specialized human resources infrastructure?

Pleasing your customers with regard to your company website design in Los Angeles is one of our top priorities. Because of this customer driven need, it is essential that your website be both a useful portal into how your business is run and an enjoyable place for your customers to visit when they are seeking out your type of product or service. Attracting potential customers into your sales funnel is good, but keeping them coming back and referring others is even better. The following is a brief list of important subtopics to consider as you craft a website design for the dual purpose of customer education and enjoyable visitation.

Are you going into web development with a sizable consumer-base already in your pocket? There are some fun ways to keep your customers engaged while anticipating the launch of your website that will effectively promote your business in the process.

Are first impressions these days made online? What's the value of the right creative web design for your company? If you're asking those questions, you may already know the answer: today, first impressions are obviously made online. In fact, for many of your existing or potential customers around Santa Clarita or beyond, your website, social media and marketing strategy are your only tools to craft a lasting impression on potential customers. Your virtual presence may also be your only competitive opportunity to make a sale.

With this economy, I think it’s safe to say that every American is looking for a way to save money while still sustaining their needs and wants. So what better way to take advantage of this than to offer killer deals that don’t take a huge hit on your company? Printable coupons, online special offer codes, flyers with specials on them, these are all means that can be used to your organization’s advantage!

As I scour the internet on a daily basis for websites of one type or another, I notice a stark difference between the sites designed by professional web design companies and those done by amateurs. The end result of amateur-designed websites generally offers little that stands out, poor functionality, and little creativity – perhaps suitable for a small personal blog, but of little use for any respectable business. Sites built by professional web design companies, on the other hand, stand out for their ease of use and visual appeal, promote a strong brand identity, and make transacting business through the website secure, convenient, and simple.

I first want to start off by saying that I normally keep my posts very professional and on topic. However, I want to stray from that norm this week and talk about this holiday season. With Thanksgiving behind us and Christmas just around the corner I want to stop, take a step back and look at this season and what it means to me.

I know its the holiday season and we are all making lists about something. Santa is making his naughty and nice list and you are making your Christmas invite list. I know there is lots of shopping to finish, gifts to wrap and food to buy. However, I want to talk about one more list that you should make this holiday season. That list is the 10 Important Elements that your website needs. When you first start to consider shifting the bulk of your company’s marketing plan to the online space, it might be a bit daunting to cover all the things necessary for presenting a professional web design look to your prospective customers.

Once upon a time, all you really needed to do was toss up some general information onto your website and you were good for months. Potential clients could become accustomed to what to expect and it made it easier to locate what they wanted and needed. A website representing a retail store and the ability to sell goods online really didn't take off until late into the 1990s and then into the early 2000s, when Internet connection speeds finally caught up to what proved necessary, and now, for a Web store to become successful, it needs to be updated on a regular basis, often with dozens of new items.

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